Feldbauer Named President of Shrader Tire & Oil
TOLEDO, Ohio — Shrader Tire & Oil (STO) announced today that Bob Feldbauer has been named President of the company, effective August 1, 2026. Feldbauer will serve as both President and Chief Operating Officer, while Joe Shrader continues as Chief Executive Officer.
Feldbauer’s Path to the Role
Feldbauer joined Shrader Tire & Oil in January 2025 as Chief Operating Officer, bringing over 29 years of tire industry experience. He previously spent 13.5 years as President and CEO of Jack’s Tire & Oil, Inc. in Logan, Utah, and 14 years in various sales, training, and leadership roles at Michelin North America.
What Changes Operationally
In his expanded role, Feldbauer will continue overseeing day-to-day operations across STO’s 14 fleet locations while also leading external strategy, including market positioning, strategic partnerships, and revenue growth initiatives. Shrader will remain focused on the company’s long-term vision and strategic direction.
“Bob has proven exactly what we hoped he would when we brought him on board — sharp operational instincts and a real drive to help this company grow,” said Joe Shrader, CEO of Shrader Tire & Oil. “Putting him in the President seat lets us move faster on the growth plans we’ve been building toward.”
“It has been a fast year and a half at Shrader Tire & Oil,” said Feldbauer. “I have gained tremendous insight and valuable knowledge about our organization’s structure, company culture, and an understanding of our overall goals and commitments. One thing is clearly obvious — the commitment Shrader employees have to deliver the best customer experience each and every time. I appreciate this and look forward to supporting them as their President and COO.” Bob Feldbauer, President, COO
Third Generation, Fourth Generation at the Table
Shrader Tire & Oil is led by the third generation, with the fourth generation already serving in key roles. Feldbauer’s promotion reflects the strength of that family culture, guided by the same Mission, Vision, and Core Values that have shaped the company since its founding in 1948.
About Shrader Tire & Oil
Founded in 1948 in Toledo, Ohio, Shrader Tire & Oil is led by the third generation, with the fourth generation already serving in key roles. Rooted in a strong family culture and guided by our Mission, Vision, and Core Values, STO serves the commercial trucking and transportation industry across Ohio, Michigan, and Indiana with 14 Fleet Store Locations, 2 Michelin Retread Technology Plants, and 4 Bulk Lubricant Distribution Centers, offering new, used, and retread tires; bulk oil and lubricants; DEF; and fleet maintenance services.
Who is Bob Feldbauer?
Bob Feldbauer is President and Chief Operating Officer of Shrader Tire & Oil. He joined the company in January 2025 as COO, bringing nearly 29 years of tire industry experience, including 13.5 years as President and CEO of Jack’s Tire & Oil in Logan, Utah, and 14 years in sales, training, and leadership roles at Michelin North America.
What is Bob Feldbauer's new title at Shrader Tire & Oil?
Effective August 1, 2026, Feldbauer was named President of Shrader Tire & Oil. He holds both the President and COO titles, overseeing day-to-day operations across STO’s 14 fleet locations along with external strategy, market positioning, and revenue growth initiatives.
Who is CEO of Shrader Tire & Oil?
Joe Shrader remains Chief Executive Officer of Shrader Tire & Oil, focused on the company’s long-term vision and strategic direction.
When did Feldbauer's promotion take effect?
The promotion to President took effect August 1, 2026.